Effective date: November, 2025
Yellow Rose Landscaping (“Yellow Rose,” “we,” “us,” “our”)
Service area: Knoxville, TN and surrounding communities (~30 miles)

1) Scope

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you use yellowroselandscaping.com (the “Site”), contact us, request a quote, or receive our services. By using the Site, you agree to this Policy.

2) Information We Collect

Contact & Project Details: name, phone, email, address/ZIP, project type, budget, photos you upload, messages.

Scheduling & Communications: call recordings/voicemails (if applicable), SMS and email correspondence, form submissions, reviews.

Commercial & Payment Info: proposals, invoices, payment method details processed by our payment provider (we do not store full card numbers).

Device/Usage Data: IP address, browser, device type, pages viewed, referring URLs, timestamps, approximate location (from IP), via cookies and similar tech.

Lead Sources & Advertising Data: Google Ads/Analytics data (e.g., clicks, conversions), UTM parameters, and interest categories where available.

3) How We Collect It

Directly from you (forms, calls, texts, emails, in-person).

Automatically via cookies, pixels, SDKs, and analytics tools when you visit the Site.

From service partners (e.g., Google, scheduling, CRM, payment processors) consistent with your settings and their policies.

4) How We Use Information

Provide quotes, designs, scheduling, and project updates.

Send service, billing, and support communications.

Improve the Site, services, safety, and quality.

Marketing: show ads, measure performance, personalize content (where permitted).

Legal/Compliance: prevent fraud, comply with law, enforce terms.

Lawful bases (EEA/UK visitors): performance of a contract, legitimate interests (service improvement, security, marketing), consent (where required), and legal obligations.

5) Cookies & Analytics

We use cookies and similar tech for site functionality, analytics, and advertising.

Analytics: Google Analytics 4 (GA4) for aggregated website metrics.

Advertising: Google Ads/Remarketing tags to measure conversions and show relevant ads.

Consent: Where required by law, we’ll display a cookie banner and honor your choices.

Your choices: You can adjust browser settings to block cookies. To manage Google Ads personalization, visit adssettings.google.com and use industry tools like optout.aboutads.info.

6) SMS & Email Communications

If you provide your phone or email, you may receive service updates or marketing.

SMS: By opting in, you agree to receive texts (message/data rates may apply; frequency varies). Reply STOP to opt out, HELP for help.

Email: Unsubscribe anytime using the link in the message.
We do not sell your contact details to third parties.

7) Sharing & Disclosures

We share information only as needed to run our business and comply with law:

Service Providers/Processors: hosting, email/SMS, CRM, analytics/ads, payments, mapping/permit assistance, field operations.

Professional Advisors: accountants, insurers, legal counsel.

Business Transfers: as part of a merger/sale/asset transfer.

Legal/Safety: to comply with lawful requests or protect rights, property, or safety.

We do not sell personal information. We may “share” (as defined by some state laws) for cross-context behavioral advertising; you can opt out (see “Your Rights”).

8) Data Retention

Leads/estimates: up to 24 months after last contact or as required by law.

Project records & invoices: typically 7 years for tax/legal purposes.

Marketing data: per your consent/opt-out status and platform limits.
We’ll keep data longer if necessary to resolve disputes or comply with legal obligations.

9) Security

We use reasonable administrative, technical, and physical safeguards. No method of transmission or storage is 100% secure. Please notify us immediately if you believe your account or data has been compromised.

10) Children’s Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children. If we learn we have, we’ll delete it.

11) Your Privacy Rights

Depending on where you live, you may have rights to:

Access/Know the categories and specific pieces of personal information we hold.

Correct inaccurate information.

Delete information we collected from you.

Opt Out of targeted advertising/cross-context behavioral advertising.

Withdraw consent (where processing is based on consent).

Non-discrimination for exercising rights.

How to Exercise Your Rights

Submit a request to [email protected] or call +1 (865) 863-0639 with your name, contact details, and request type. We may need to verify your identity. You may authorize an agent to act for you where allowed by law.

Opt-out of ads sharing: Use our “Do Not Sell or Share My Personal Information” link (if required in your state) and adjust ad preferences via the cookie banner or browser settings.

12) “Do Not Track” Signals

The Site does not currently respond to “Do Not Track” browser signals. We honor applicable opt-out signals where legally required and technically feasible.

13) International Visitors

If you access the Site from outside the U.S., your information may be processed in the U.S. and other countries with different data-protection laws. Where required, we use appropriate safeguards for international transfers.

14) Third-Party Links

Our Site may link to third-party websites. We are not responsible for their privacy practices. Review their policies before providing personal information.

15) Changes to This Policy

We may update this Policy from time to time. The “Effective date” above reflects the latest version. Material changes will be posted on this page and, where appropriate, notified to you.

Contact Us
Yellow Rose Landscaping
Knoxville, TN
Email: [email protected]
Phone: +1 (865) 863-0639